What makes RCB one of the most valuable brands in IPL history

Royal Challengers Bengaluru's brand value soared to US$269 million, topping the IPL charts after their maiden title win. This success stemmed from a blend of fresh leadership with Rajat Patidar and the enduring star power of Virat Kohli, coupled with a strong, well-rounded squad and enhanced fan engagement strategies.

What makes RCB one of the most valuable brands in IPL history What makes RCB one of the most valuable brands in IPL history Reviewed by Unknown on March 24, 2026 Rating: 5

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